In her new role, the Emmy-winning actress, TV personality, and entrepreneur will bring her signature energy and passion to help combat the 50% failure rate that small businesses face within their first five years.

“Small businesses are my passion. The equity in helping them is the joy you bring to someone’s household and community,” Brown said in a press release. “My goal is to always uplift and empower small businesses and encourage others to do the same in their communities. I’m overjoyed to work with Clover to do my part.”

Brown has built a massive social media following by sharing candid insights into her entrepreneurial journey, from small business owner to acclaimed host, actress, and major retail partner.

Amplifying Voices and Advocating for Entrepreneurs

As Chief Empowerment Officer, Brown will work to:
✔ Amplify the voices of small business owners.
✔ Advocate on their behalf and foster meaningful connections.
✔ Create life-changing opportunities for entrepreneurs.
✔ Serve as a bridge between Clover’s leadership and the communities they serve.

“Ok Small businesses, get ready for some amazing announcements throughout the year!” Brown teased in an Instagram post.

Brown’s appointment reflects Clover’s broader commitment to using commerce as a force for good. Shannon Watkins, Chief Brand, Marketing & Communications Officer at Fiserv, praised Brown’s impact:

“Tabitha brings an invaluable perspective on the lived experiences of small business owners, understanding their struggles and giving voice to their dreams and ambitions in a way that only few can,” Watkins said. “When we lift small businesses, we lift communities and can change the world.”

With this new collaboration, Clover and Tabitha Brown aim to empower entrepreneurs with the tools, support, and inspiration they need to create lasting impact.

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