Why Monique Woodard Ignored Silicon Valley’s Favourite Investment Playbook

While most venture capitalists were chasing the next app for twenty-somethings, Monique Woodard was asking a different question: what happens when the fastest-growing market isn’t young at all? The answer was Cake Ventures, an early-stage venture capital firm investing in startups serving ageing consumers. The venture helped her raise a $17 million debut fund and […]