Black-owned brands – not only fashion and lifestyle, do not get the credit they deserve. According to a recent survey carried out by Brand Africa to identify the 100 most admired brands in Africa, only 13% were African-owned brands. The survey was based on data collected across 25 countries spanning the five economic regions of […]
Usher has responded to the public outcry over his Super Bowl halftime show performance with Alicia Keys, as backlash continues nearly one week after the show. He emphasized that it was a celebration of their musical legacy. The duo’s rendition of their 2004 hit “My Boo” at the event sparked discussions among fans, particularly regarding […]
The Fortune 500 has witnessed notable progress in Black leadership, with the number of Black CEOs reaching eight, marking a significant increase from previous years. However, this figure still only represents 1.6% of all Fortune 500 CEOs, a disproportionately low percentage compared to the Black population’s share of 14.4%. In the summer of 2020, amidst […]
Kanye West’s Super Bowl ad, a commercial crafted entirely on an iPhone with a $0 production budget, has become a case study in innovative marketing. This bold move not only saved costs but also generated a staggering 284,357 orders for Yeezy, totalling $19.3 million in sales in less than 24 hours. The ad’s success challenges […]
Approximately six in ten Black adults in the United States believe that supporting Black-owned businesses is a highly effective strategy for promoting equality, as per a Pew Research Center survey. Despite a growth in the number of Black-owned businesses in recent years, they still only represent 2.4% of all employer-firm owners in the U.S.. In […]
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